You need ORM to maintain a positive brand identity before your clients. It is crucial in managing what people talk about you. More than 50% of digital marketers consider ORM to be significant in driving their business ahead. They work on monitoring their online reputation regularly.
The majority of the customers resort to online reviews about you before purchasing your products and services. Your reviews speak a lot about your online reputation. It can both attract and drive them away. You need to resort to an online reputation management company like SEO Roar to manage your brand image effectively.